1. What inspired you to join the automotive industry, and why Porsche in particular?
Growing up in the 1980s, cars were my first love. From toy cars and video games to watching my grandfather meticulously work on his East German vehicles, I was fascinated by the artistry and engineering behind automobiles. Among all the cars I admired as a child, Porsche always stood out. It wasn’t just the iconic design or the brand’s racing pedigree—it was the soul of these machines that captivated me.
Being a natural people person who thrives on building rapport, becoming a Sales Executive and a Certified Porsche Brand Ambassador was the perfect match. It allows me to combine my passion for cars with the joy of connecting with like-minded enthusiasts who share the same appreciation for this extraordinary brand.
Guiding customers on their Porsche journey—whether it’s their first or their tenth—and helping them realize their unique Porsche dreams is an incredibly fulfilling and rewarding role.
2. Can you share a memorable moment or achievement in your career that you’re especially proud of?
Becoming a Certified Porsche Brand Ambassador was a milestone that fills me with pride and accomplishment. It’s more than a title—it’s an ongoing reflection of my commitment to the Porsche brand and our customers who entrust us with helping them realize their Porsche dreams.
Representing our historic brand is a privilege I execute passionately and proudly, whether I’m at the dealership interacting with our team or customers, with my family and friends and with everyone in our automotive community.
Every day serves as a powerful reminder of why I love what I do, fueled by the passion and rewarding excitement that comes with every customer interaction.
3. What’s your favorite Porsche model, and why does it resonate with you?
While I uniquely admire every Porsche, the 911 holds a special place in my heart. As a child, it was the ultimate dream car—the epitome of what a sports car should be. To this day, it remains the core of Porsche’s identity, the model that defines the brand’s legacy and DNA.
The 911 is an engineering masterpiece of useability and performance: an all-season daily driver, a track monster, a family car for school runs, and even a stylish grocery-getter with ample storage room for Costco runs.
No matter the occasion, the 911 delivers perfection with a thrilling grace and raw excitement. It’s the ultimate expression of what Porsche represents, and for me, it’s the benchmark of automotive excellence.
4. How does working with a diverse team enhance the customer experience at Porsche Centre North Toronto?
Our team’s diversity is one of our greatest strengths. It allows us to effortlessly connect with customers from all walks of life and backgrounds while offering personalized experiences that reflect their unique Porsche needs. This diversity not only enhances the customer experience by creating meaningful and personalized connections but also fosters continual cultural learning and collaboration within our team.
Each day, I’m inspired by the insights, perspectives, and cultural nuances we all share. It’s this mosaic of experiences that makes Porsche Centre North Toronto so special—a place where the shared passion for Porsche brings people together in the most dynamic way.
5. What’s one thing about Porsche vehicles that you believe most people don’t know but should?
Porsche vehicles are meticulously engineered and tested to handle the harshest weather conditions on our planet. From the hottest Sahara deserts to the coldest Canadian winters.
Designed for both exhilarating performance and everyday practicality, they prefer to be driven throughout all the seasons no matter what the weather. Every drive, whether a quick errand or a long journey, becomes a memorable and thrilling experience behind the wheel of a Porsche.
Some of the most enthusiastic feedback we receive from our customers comes after they’ve attended a Porsche Track Experience or the Porsche Ice Experience. These events allow you to experience their remarkable precision, while improving your confidence, and connection that Porsche vehicles deliver—whether at high speeds or in challenging rainy or winter conditions. I highly recommend signing up for one of these unforgettable experiences!
6. What’s your dream road trip destination, and which Porsche would you take for the journey?
My dream road trip would take me to visit family in Palma de Mallorca, where the Mediterranean breeze meets winding coastal roads. The perfect companion for this journey? A 911 GT3 Touring. With its breathtaking performance and high revving symphonies, it’s the ideal car to carve through Mallorca’s curves and hills, all while sharing the experience with my family. It would be a magical blend of Porsche performance and the beauty of the Mediterranean—a trip to remember forever.
7. What’s a piece of advice you’d give someone considering their first Porsche purchase?
Don’t wait. We all work hard in life, and owning a Porsche is more than a reward—it’s a source of inspiration. Every drive, whether to the grocery store or on a cross-country road trip, becomes a reminder of what you’ve accomplished and what’s possible.
Porsche is more than a car; it’s a companion for your life’s journey. Investing in one now means more time to create and share unforgettable memories with the people you love.
Life moves quickly – keep up in a Porsche.
8. How do you stay motivated and continuously improve in your role as a Porsche Sales Executive?
In the fast-paced world of sales, it’s easy to get caught up in daily tasks and deadlines. But what keeps me motivated is taking a moment to reflect on where I am. Working at the only corporate owned Porsche Centre in North America is more than a career—it’s a privilege.
Every day, I’m surrounded by the legacy and innovation of one of the world’s most iconic brands. That perspective keeps me grounded and reminds me to always strive for excellence. Representing Porsche is not just about selling cars—it’s about sharing a passion and creating unforgettable experiences with others.
9. What’s your favourite memory of working with a Porsche customer, and why does it stand out?
One summer afternoon, I greeted a father and his two sons with a simple gesture—offering them a cold bottle of water while they casually browsed our showroom. They later shared how they did not feel welcomed at other Porsche dealerships in the GTA. I apologized and assured them I would change their impression of our brand.
That family went on to purchase 11 vehicles from us and is now awaiting their 12th—a very special delivery arriving early in the new year. That experience reaffirmed the importance of first impressions and genuine hospitality that we offer everyone who visits Porsche Centre North Toronto.
10. Outside of work, what are your passions or hobbies that help you recharge and stay inspired?
My family is my everything. My loving wife and two energetic sons are the heart of my world, and they are what fuel my purpose. Spending time with them keeps me grounded and motivated.
Beyond family, I’m passionate about sports—whether playing or watching basketball and soccer—and I have a deep appreciation for music across all genres. Of course, like many of us, I can never resist a delicious, home-cooked meal. These simple joys help me recharge and bring my best self to work every day.