Porsche Canada wants to promote individuals that followed their dreams … to live them fully! Porsche Prestige honors Dreamers and presents Chris Rouleau. Here’s his inspiring story… a success story!
Chris Rouleau reliving his youth on the daily!
Life is not about the destination, it’s about the journey!
How he turned his passion for mountain biking into his career
Experience life with people and adventures
Adrenaline junkie since a young age, Chris Rouleau has always been fascinated with all things with wheels. At the age of 16, he was exposed to the world of motorsport when his father brought him to the track in his 993 Carrera. From that moment, he was hooked. But despite being a hardcore car enthusiast, his passion for speed started prior to that in the world of mountain biking. Despite having raced competitively in the early 90s, out of all the races he entered, and countless hours of training, he never ever placed first; but that was never his goal. Chris raced purely for the fun and passion of the sport traveling across North America and riding alongside his childhood heroes.
“Don’t wait to make your dream happen, do it now.”
Chris Rouleau
Entrepreneur and Mountain Bike Enthusiast
Do what you love and you'll never work a day in your life
As an entrepreneur, Chris Rouleau has had numerous business endeavors that even included purchasing a struggling car dealership which many of his peers advised against. As a hands-on and charismatic individual, Chris Rouleau knew the importance of being a leader and not a boss. As a result, in a mere two short years, the dealership was profitable.
Years later, Chris Rouleau decided to seek a new challenge dedicated to his passion by opening his very own bike shop. What started as a small space, quickly grew to double the size that is known as today where he gets to share his passion for mountain biking on a daily basis with like minded individuals.