The History of Porsche Centre South Lakes
Early Beginnings
Lancelot Steele "Kit" Parker
Kit & James ParkerKit and JamesSeen here in the photo is Kit Parker in the direct centre with the eye patch. James Parker can be seen at the back to Kit's left with the white moustache and flat cap.Kit's DesignsKits Bike DesignThis is a sketch of Kit's design for the Kendal Scott MotorbikeKits BikeKits BikeThis is the actual Bike that Kit designedKit on his bikeKit on his bikeThis is a photo of Kit Parker on his bike looking majestic
The Early 20th Century
Transition to Motor Vehicles
Jowett Franchise
World Wars
Jim Parker
The Porsche Era Begins
Hill Climbs
The 1960's
The 1970's
911911 (1970s)In the 1970's, the 911 was the only car that we sold with the 3L Carrera and the Turbo but these were in small numbers.924924The launch of the Porsche 924 in 1977 was a game-changer, as it introduced a more affordable yet high-performance option to the market. The 924's practical design and impressive capabilities made it an instant success, significantly increasing sales volume for Parker & Parker.9289281978 saw the introduction of the Porsche 928. This luxury grand tourer, with its powerful V8 engine and advanced features, further established Parker & Parker in the luxury car market. The 928 was a bold statement of Porsche's engineering prowess and commitment to innovation.
The 1980's
New Developments
Marketing in the 80's
End 1980s
Ian Parker
2000s Models
CayenneCayenneThe new millennium ushered in pivotal developments for Parker & Parker and Porsche. The 2000s expanded Porsche's lineup, attracting a broader customer base and boosting the brand's appeal. The 2002 launch of the Cayenne, Porsche's first SUV, initially faced scepticism but quickly became a success, blending performance with practicality and driving global sales. CaymanCaymanIn 2005, the Porsche Cayman debuted, offering a mid-engine sports car experience that appealed to enthusiasts seeking a dynamic yet more affordable alternative to the 911.PanameraPanameraThe introduction of the Porsche Panamera in 2009 added a new dimension to the brand's portfolio, offering luxury, performance, and practicality in a four-door sports sedan. This model attracted a broader market segment, appealing to those seeking a sports car experience with the convenience of a sedan.MacanMacan2014 saw the the introduction of the The Macan, a compact luxury SUV. It quickly became one of Porsche’s best-selling models, appealing to a broad audience with its blend of performance, practicality, and luxury. The Macan’s success not only boosted sales but also helped solidify Parker & Parker’s reputation as a leading Porsche dealership.
The Noughties
Simon Parker
More Recent Developments
New Showroom
Electrification
Looking Forward