09/04/2024
Twice a year, the Pantone Color Institute publishes the Pantone Fashion Color Trend Report, its preview of popular and innovative colors that provides important stimuli for the world of design and fashion. In the latest issue for New York Fashion Week (NYFW – September, 4-8, 2024), Pantone presents Turbonite – the first time the report has featured a customized color from an automotive brand. Since the end of 2023, Porsche has been sharpening the look of its Turbo derivatives with this elegant metallic grey tone. The sports car manufacturer and the color specialist will celebrate the publication of ‘The Story of Turbonite’ with a high-profile event ahead of NYFW.